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MARA follows Saylor's strategy with the Two Prime agreement
The Bitcoin mining company MARA Holdings has completed the acquisition of a small stake in Two Prime, an investment advisory firm managing $1.75 billion. This deal helps MARA increase its Bitcoin allocation to 2,000 BTC from 500 BTC, with an investment of $20 million into Two Prime. Bitcoin will be held in a Separate Management Account to generate yield.
MARA holds 50,000 BTC, becoming the second largest publicly traded Bitcoin holding company. The CFO of MARA stated that this strategy aims to activate the Bitcoin balance, using it not just as a passive asset.
After the recent halving, MARA reported a net loss of $533 million in Q1, despite revenue increasing by nearly 30%. Some miners are shifting to an AI data storage business model to improve profitability.