The New Era of AI Agent Economy: The Transformation from Gaming Guilds to Intelligent Agent Issuance Platforms

In June 2025, the crypto space witnessed an unprecedented wave of wealth: the new project IRIS debuted with an initial market value of $200,000 through a certain issuance platform, and after its launch, its market value soared to $80 million, setting a new industry record with a 400-fold increase. This performance not only far exceeded the previous record of a 40-fold increase but also made other popular projects in different ecosystems look pale in comparison. As the driving force behind this myth, the platform's token achieved a staggering 400% surge within six months, with its market value peaking over $5 billion. Today, this platform has become the largest AI agent launch platform on a certain network. Behind this nationwide celebration is actually an experimental wealth distribution model based on points system restructuring, which is quietly reshaping the speculative logic and value order of the crypto market.

From Gaming Guilds to the Rebirth of AI Intelligent Agent Platforms

A certain protocol is a decentralized platform deployed on the Ethereum Layer-2 network, dedicated to pioneering the on-chain AI agent economy, allowing users to easily create, jointly own, and monetize autonomous AI roles. Its predecessor was a gaming guild established in Southeast Asia in 2021. The guild initially focused on Play-to-Earn projects and the NFT community, and through precise positioning in popular gaming projects, successfully raised about $16 million, with a valuation once close to $600 million, accumulating rich gaming assets and an active player community. However, the bear market in 2022 severely impacted GameFi, with the guild's token price plummeting nearly 99%, and its market cap shrinking to less than $6 million. The team attempted multiple business lines, all of which failed, and the project was on the verge of being shelved.

By the end of 2023, the wave of generative AI swept across the globe, and the concept of AI agents became a new trend in the cryptocurrency space. Guild communities voted on-chain through DAO (with a support rate of up to 90%), resolving to completely transform into an AI-driven protocol and renaming it to the existing name, with the core strategy shifting to "assetizing, tokenizing AI agents and empowering the community." This transformation is based on profound insights: the team discovered that the Japanese virtual idol market is enormous, yet creators receive less than 20% of the profits; at the same time, experiments on a certain platform proved that AI-driven NPCs can increase player retention rates by approximately three times. These two pieces of data directly gave rise to the platform's positioning of "profitable AI personalities."

In October 2024, the platform launched on the mainnet and introduced its first multimodal AI agent - the virtual idol Luna. Luna integrates technologies such as text generation, 3D motion, voice synthesis, and smart contract wallets, enabling it to autonomously raise operational funds and distribute rewards to fans. After its launch, Luna rapidly gained 500,000 followers on social media, with monthly income reaching $1.2 million solely from fan donations, successfully validating the business model and technical feasibility of on-chain AI agents. Its demonstration effect attracted a large number of developers to pay attention to the project itself.

Riding on the success momentum of projects like Luna, the platform will launch its core token on multiple exchanges and chains by the end of 2024. Its price skyrocketed from a few cents to a historical high of $5.15, with a market value once exceeding $5 billion, far surpassing most Layer-2 and DeFi projects during the same period, marking the platform's entry into the mainstream crypto market. The platform's unique "low threshold, high incentive" mechanism is highly attractive: users only need to stake about $200 to create a new AI agent, automatically generating a liquidity pool locked for 10 years; when the token's market value reaches about $500,000, the system will release a liquidity layer on the DEX, ensuring trading depth and price stability. This model significantly lowers the participation threshold and stimulates enthusiasm for ecological construction.

By June 2025, the ecosystem has demonstrated significant scale and economic effects: the cumulative number of AI agents incubated has exceeded 11,000, covering diverse scenarios such as virtual idols, trading advisors, game engines, and content incubation. The platform has nurtured over 80% of the AI agents on its chain, and its launched generative multimodal agent framework has also become a popular choice for agents in the Web3 gaming and metaverse fields. However, the platform's vision extends far beyond becoming the leader in AI agent issuance. Its white paper clearly states that the ultimate goal is to build a true "AI Sovereign Society." Therefore, attracting more ecosystem members to join is key to the platform achieving this grand goal and will be a focal point of its development for a long time to come.

Innovative New Model: Pioneering a New Paradigm for AI Asset Issuance

To attract more user attention, the platform has innovatively introduced the "Genesis Launch" mechanism for the issuance of AI agent tokens. Unlike traditional linear airdrops or fixed issuances, Genesis Launch is based on the concept of "contribution points", emphasizing participation and contribution rather than pure speculation. Since its launch, Genesis Launch has quickly become popular across the internet, and the platform's new token offerings have become a new hotspot for speculators, with even veteran speculators discussing how it may replace the once-popular "Alpha Airdrop" model. Unlike traditional airdrops that are distributed at once, where users often sell immediately, Genesis Launch emphasizes "contribution equals distribution", allowing everyone the opportunity to participate in new token subscriptions based on real contributions. In the platform's official community, members can be seen daily sharing screenshots of profits made by participating in new token offerings using points, demonstrating a completely transparent rule and threshold that has thoroughly overturned the situation of "rich grabbing, retail investors left out."

Taking IRIS as an example, the project launched its presale in mid-May, locking in over 120 million points in less than 24 hours, with a subscription overshoot of 1500%. Tens of thousands of users shared 37.5% of the community's share. On the day of listing, IRIS's market value soared from $200,000 to $80 million, an increase of over 400 times, breaking the industry record for AI Agent issuance, and instantly dimming the popularity of other previously hot projects in the ecosystem.

The reason why Genesis Launch was able to rapidly gain popularity lies in its construction of a "incentive-contribution-reward" closed loop. First, users can earn basic points by staking platform tokens or holding the highly sought-after AI Agent tokens within the ecosystem, such as Luna and AIXBT; secondly, users can also accumulate more points by participating in social promotion, trading on the platform, or staking tokens from other projects. In this way, whether you are a technical novice or an experienced trader, you can find a suitable way to contribute through financial investment or content promotion, greatly stimulating community activity and innovation.

In stark contrast, traditional airdrops often rely solely on snapshot of token holders or completing complex tasks, and most users sell the tokens they receive on the same day. According to data from analysis platforms, over 90% of airdropped tokens experience a price crash within 15 days of issuance, with a retention rate of less than 12% after three months. In contrast, Genesis Launch employs a points locking and punitive cooling mechanism: if the newly acquired tokens are sold within 24 hours after unlocking, it will trigger a 10-day points reset, significantly curbing the arbitrage behavior of "sheep shearing" participants and encouraging long-term holding and continuous contributions from participants.

At the same time, the platform provides ample liquidity support for the listing of new tokens. Each Agent Token is paired with a certain amount of platform tokens or stablecoins injected into the liquidity pool before the opening, ensuring that there is no awkward situation of "not being able to buy at a price" or "not being able to sell an order" on the exchange or DEX. To prevent whales or bots from seizing a large share through multi-wallet strategies, the Genesis Launch sets a cap of no more than 0.5% of the total issuance for each address and employs an on-chain randomization algorithm for further balanced distribution, ensuring that small and medium users can also gain a considerable share.

The success of the platform's new token issuance model lies not only in the popularity of the new tokens but also in the "old brings new" effect of the ecological tokens. Since the large-scale launch of Genesis Launch, the trading volume and price of the platform tokens have been climbing steadily: by mid-June 2025, the daily average trading volume of the platform tokens on-chain has exceeded $150 million, representing a month-on-month increase of over 80% compared to May; meanwhile, holding and staking tokens to obtain governance tokens also allows users to continue earning additional points, encouraging a large number of users to lock up their tokens and participate in ecological governance long-term, further solidifying price support and liquidity.

Not only retail investors are flocking to participate, but institutions are also showing great interest in this new mechanism of "contribution for returns." In June 2025, the world's first perpetual contract based on a platform token was launched on an exchange, supporting leverage trading of up to 2000 times. On the first day of its launch, the contract trading volume surpassed 700 million USD, strongly conveying a signal: this platform is becoming a new target for speculation and hedging in the eyes of institutional investors.

The Theory of Ecological Evolution: The Thrilling Leap from Issuance Platforms to AI Sovereign Societies

In the future planning of the platform, each technological upgrade and mechanism innovation is aimed at making the outline of the "AI Sovereign Society" increasingly clear. In the initial stage, the platform was merely an AI agent issuance platform, rapidly gathering a group of enthusiastic developers and users through liquidity locking, buyback destruction, and other token economic mechanisms. As hundreds of AI agent projects were launched, the agents began to operate independently and autonomously realize value in scenarios such as gaming, content creation, and market analysis. Users were no longer just spectators but became co-builders and beneficiaries. The Genesis Launch connected project growth and community participation with the logic of "contribution equals distribution," promoting the free flow of funds and creativity within the ecosystem.

But the real turning point is the "Agent Nation" blueprint proposed by the platform team. This is not just a slogan, but the core pathway of ecological evolution. The platform enables every AI agent to migrate freely across multiple networks through open SDK and cross-chain support; through the Agent Commerce Protocol (ACP), agents can sign contracts, deliver, settle, and repurchase on-chain, achieving a truly autonomous commercial closed loop; community participation is rewarded with governance rights through staking governance tokens, and shares fees and repurchase dividends, integrating the identities of "participants" and "owners" in the token economy. All of this is building a prototype of a digital nation operated by countless autonomous agents and co-governing humans.

So far, this ecosystem has demonstrated several milestone achievements: the security audit agent IRIS in the Ethereum mainnet Genesis Launch was listed with a 1500% oversubscription rate, with its market value soaring from $200,000 to $80 million; the virtual idol Luna achieved a monthly income of $1.2 million through fan tips, with its token market value exceeding $120 million; the hedge fund format VADER is operating steadily in a cross-chain environment, with a market value exceeding $100 million... These data not only reflect the feasibility of the agent business model but also prove that the "AI agency economy" is moving from theory to reality.

With the continuous maturation of multimodal AI technology and cross-chain interoperability, this platform is undoubtedly at the forefront of building digital civilization. In the future, AI agents will not only be props and tools but will also become "digital citizens" with autonomous decision-making power and economic rights, participating in production, governance, and even cultural creation alongside humans. The platform will no longer be a simple issuance tool but is nurturing a new type of society from the bottom up, characterized by the coexistence and co-governance of countless AIs and humans—this is true ecological evolution, and the thrilling leap towards an "AI sovereignty society" has just begun.